Terazid EOOD introduced new products before its distributors

The leading Bulgarian manufacturer of glues, plasters and heat-insulating materials TERAZID EOOD gathered distributors from all over the country for a presentation of its new products at the Lighthouse Golf Resort near Balchik.
In the presence of more than 100 people, the trade team of the company introduced the managers and representatives of the distribution chain with the advantages of the bituminous hydro-insulation Teralastik, the self-levelling floor coating Nivelor, the cement glue and lime – cement solution for brickwork.
“We have been seeking since last year for unoccupied niches in the business and working hard for the introduction of new products. This is one of our ways to overcome the crisis and to occupy more stable market positions”, commented after the presentation Eng. Velin Alexandrov, sale Manager. I believe that the new products, with the experience and quality of Terazid brand that stands behind, will be of interest both to the last retail customers and building companies” he added.
The products that have attracted the attention during the presentation were the paste like bituminous hydro-insulation Teralastik and the primer to it. This is an absolutely new product group in the product line of Terazid, stated Eng. George Atanasov prior to the presentation. It differs from other suchlike products on the market with its superb elasticity and resistance to atmospheric impact and UVR. At the same time, the product is sold ready for use and is easy to apply, both during repair works and during entire waterproofing of foundations or roofs.
The self-levelling floor coating NIVELOR also arose an interest among the traders of building materials. The product, meant for the make of levelling up thin coatings, was introduced by Nikolay Rusanov, Sales Manager for Sofia region.
Besides the properties and advantages of Nivelor, proved in real conditions, he reminded also some of the main recommendations during work with this type of products: the foundation should be clean, not to work at direct sunlight and currencies of air, etc. Together with the self-levelling floor coating, Terazid EOOD offers a special primer Terazid G-101 which usage guarantees sealing of the foundation and good product adhesion.
Within the product presentation at Lighthouse Golf Resort, an attention has been paid to the main differences between the glue for brickwork and lime-cement solution for brickwork which Terazid EOOD has been producing since last year. “The glue for brickwork is meant for thin-film application and this determines its use for work with ceramic bricks of proper shape, whilst the lime and cement solution is applied in thicker layer and may clear the deviations”, generalized Emil Atanasov.
Eng. Velin Aleksandrov paid also attention to the new colour line with the polymeric, silicate and silicone plasters Slim Line. By its new catalogue comprising over 330 colours, the palette of plasters with Terazid brand already numbers over 600 colours. Besides with the well-chosen pastel and deep colours, the new line exterior plasters also differ in the smaller from the known fractions aiming to reduce the consumption norm and economy. At the day late hours, the team of Terazid showed that it can not only work well, but enjoy in the proper manner. A real flame-like fiesta and latin rhythms kept the guests awake until the early hours.